If you are looking to pursue a career in Engineering or Surveying then this incredible reference guide, A Pocket Guide to Business for Engineers and Surveyors, is the next book you need to purchase. Containing all the information you need to be able to grow and succeed in your career from where to find a job to how to expand your career to how to present and act in front of potential clients, this book has it all.
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Table of Contents
1. Professionalism & Business
What is a Professional Surveyor or Engineer
The Dual Career Path
Being an Entrepreneur vs. Climbing the Corporate Ladder
Types of Business Organizations and Their Structure
2. Managing Yourself
A Personal Quiz
Maslow’s Hierarchy of Needs
Theory X & Y
So What is Personal Productivity Anyway?
So What’s the Big Deal About Increasing Productivity?
Different Types of Communications
The Communications Model & Managerial Effectiveness
Roadblocks to Effective Communication
Avoiding Roadblocks to Effective Communications
4. Leaders, Managers, & Motivation
5. Project Management
An Introduction to Project Management as a System
Pitfalls of No Project Management
How Did I Get to Be a PM Anyway?
Why is PM Necessary?
The Project Life Cycle
Planning, Organizing, & Implementing Your Projects
6. Ethics & Professionals
An Ethical Dilemma
Examples of Unethical Behavior
Professional vs. Nonprofessional Ethics
Values & Morals
Ethical Obligations to Others
Codes of Ethics
Enforceability of Codes of Ethics
The Role of Mentoring
7. Basics of Financial Accounting & Analysis for Managers
Income & Income Statements
The Balance Sheet – A Snapshot in Time
8. Legal Issues
The Legal System
Basics of Tort Law
9. Marketing Professional Services
How do Surveyors and Engineers Get Work?
The Selection Process – Different Strokes for Different Folks
What’s the Difference between Marketing, Advertising, and Sales?
The Market Planning Process
Maintenance Marketing & Cross-Selling
Interviews & Presentations
Scope of Work
Negotiating the Agreement
10. Ownership Transition
The Leadership Development Plan
Planning for Ownership Transition – Exploring the Options